The Instagram algorithm is always changing and we might never really know how it works. Beating the algorithm is impossible and fighting it or hating it is a waste of time. We CAN research it, accept the changes, and implement ways to work with it. Consider it a fun challenge!
One super easy way to with WITH the algorithm is using Instagram tags. I’m not referring to hashtags (that’s another post). The two types of Instagram tags I’ll go over in this quick post are account tags and location tags.
Simply tag other accounts in your photos! Tag the brands you’re wearing or using, your photographer, your hair stylist… get creative! I love tagging small businesses in my area. I also love tagging my city, beaches, organizations, or other local accounts. It’s fun to be re-posted by many of them. Getting re-posted by other accounts helps you be seen by new audiences. Tagging other accounts also makes your post appear in their tagged section where people might potentially see you.
The next easy way to be noticed is by using the geo-location tag as well. This feature is in the same window where you write your caption. Adding your location will add your post to the location search page!
Find more tips in my Instagram 101 category.